Entourage star Adrian Grenier – a longtime proponent of various ecological causes – has just filmed a public service announcement for Oceana entitled Going Fast which sheds light on the plight of bluefin tuna. Citing his refusal to “sit back idly while this amazing predator is being pushed to the brink of extinction”, the 34 year old acknowledges that “fishing bluefin at alarming rates” has resulted in a critical time for them that we must address through real world action.

There is a ray of hope for the fish since the Center For Biological Diversity filed a request for endangered species status back in May, but the process will likely take years of analysis and consideration before a final decision is reached. In the meantime, actors such as Grenier using their high profile status to educate the public on environmental concerns such as this is one step in the right direction.