T-Mobile Sidekick LX launch

Adrian arrives at the T-Mobile Sidekick LX launch event at Paramount Studios, one of 6 simultaneous launch events celebrating the new device, on May 14, 2009 in Los Angeles, California.

Adrian’s iPhone App

Adrian has caught the mobile application bug. He is planning to launch an eco-themed app for Apple’s iPhone and Google’s Android mobile platform this fall. The effort marks an early foray into celebrity-backed mobile applications.

Grenier isn’t coding the app himself. Big in Japan, a Dallas, Texas-based firm that created the popular shopping comparison app ShopSavvy, is providing most of the development and design work. Big in Japan co-founder Alex Muse says Adrian approached the company after learning of ShopSavvy. The new app, called ecohero, will incorporate ShopSavvy’s barcode-scanning technology to help consumers weigh products’ environmental and health impact.

Ecohero will also contain other functions, such as a carbon calculator and eco-encyclopedia. To encourage users to live environmentally, the app will record their (submitted) activity and suggest eco-friendly ways they can offset their activities. “We wanted to provide a social way to use the apps,” Muse says.

On-screen, the app resembles a “utility belt” that rotates with the swipe of a finger. It will launch this fall with six “micro-applications.” The group plans to add more “tools” to the belt in the future, including “lite” versions of existing eco-friendly mobile apps.

The group–headed by “co-founders” Grenier and Muse–is talking to potential partners now. Sponsors could back a particular micro-app in return for marketing or branding space within it. The team hopes to sign partners by July and launch around August or September on Android and the iPhone. Muse says Grenier’s star power has helped open doors. “Adrian can make the calls, which is great,” he says.

Magazine Scans Update

Again, we all should thank Elke at Michael Sheen Online for sending us two magazine scans – Joy (Hungary) June 2008 and TV Guide (USA) August 25, 2008.

All ‘Entourage’ Caps are in the Gallery

Finally all ‘Entourage’ screencaps are now in the Gallery. I want to say special thanks to girls Brianne and Diana for helping me to cap 1-4 seasons, and I’ve found time to cap the 5th season. Now you can enjoy the result of our work

Gallery Links:

• Season 1
• Season 2
• Season 3
• Season 4
• Season 5

TV Guide scan

Not exactly article on Adrian but Carla Gugino’s look at Vince and ‘Entourage’ is worth reading too! Thanks to Michael Sheen Online for the scan.

Demonstration

The Honey Brothers are releasing their digital EP ‘Demonstration’ on June 16, and with their ‘new wave folk/Hawaiian-Appalachian Glam Rock’ sound, you might be in for a pleasant surprise. Their sound is bouncy and undoubtedly fun. You will find yourself rocking along to the splashiness of the Hawaiian waves… or is it the Appalachian breeze? Who knows, either way, you will be rocking, bouncing, swimming, climbing, and having a grand old time. Listen to the song on Adrian Grenier Online.

Cosmopolitan (USA) June 2009

A snippet from a new issue of American Cosmopolitan:

DeLeon Tequila Cinco De Mayo Launch Party

Adrian attends the DeLeon Launch Party at Chateau Marmont’s Bar Marmont on May 5, 2009 in Hollywood, California.

Spike Acquires HBO’s ‘Entourage’

Spike TV has acquired the basic cable rights to HBO comedy Entourage. The deal gives Spike the rights to all five seasons to date, as well as all future episodes. Comedy Central will also get a window to air the series, most likely in late night. Both Comedy Central and Spike TV are part of the MTV Networks portfolio.

“It’s great, to have a shot at getting a wider audience and reach [for Entourage] than HBO has,” Entourage creator and executive producer Doug Ellin tells B&C. “It is a guys channel, and it is a great show that a lot of younger guys watch; it’s a perfect fit.”

Spike will begin airing Entourage in January 2010. The network hasn’t announced what it will pair the HBO comedy with, but it has a number of original comedies in development. An established half-hour show like Entourage would serve as a strong springboard for the cabler’s originals.

The Honey Brothers Reveal New Summer-Rock Anthems

New York’s exuberant “new wave folk” outfit The Honey Brothers are ready to kick off summer with brand new music in the form of the ‘Demonstration’ EP (June 16th). Written and recorded as a follow-up to their 2006 debut ‘Songs for Your Sister, ‘ ‘Demonstration’ is a 4-song treat comprising quirky rock anthems perfect as the soundtrack for summer’s bike rides, gritty bar crawls and sweaty dance parties alike. The Honey Brothers will bring their merriment to California’s Wanderlust Festival on July 26, New Jersey’s All Points West August 1st, Montreal’s Osheaga Festival August 2nd, and Seattle’s Bumbershoot on Sept. 6.

Live:

• Jul. 24 – Lake Tahoe, CA – Wanderlust Festival (w/Andrew Bird, Michael Franti)
• Aug. 01 – Jersey City, NJ – All Points West Festival (w/ My Bloody Valentine, St. Vincent, Neko Case)
• Aug. 02 – Montreal, Quebec – Osheaga Festival
• Sep. 06 – Seattle, WA – Bumbershoot Festival